AdColor
After a year of headlines around racial violence, a global pandemic that ravaged creative industries, and a reckoning on performative activism, ADCOLOR wanted to center its annual awards & conference on collective action. We tapped into the visual language of grassroots movements to inspire our community into action and to pull up for each other. We created a vibrant and accessible look and feel by leaning into classic sign-making materials and techniques. We also tapped into our community, creating a poster series that translated our call-to-action into their respective languages..
Design: Junel Islam, Fabian Grateroles, Leslie Cheng, Kenisha Rullan, Jang Han Hyun
Creative: Karen Short,
